Christo wraps the museum: brochure

Christo wraps the museum brochure, Alternate Projects

Christo wraps the museum: Scale Models, Photomontages, and Drawings for a Non-Event, 1968
Offset-printed bifold brochure and accordion fold checklist. Published by the Museum of Modern Art, New York.
8 1/8h x 7 1/8w in
20.64h x 18.10w cm


Published on the occasion of an exhibition at the Museum of Modern Art, New York of conceptual drawings, plans and models for an event that never happened.

In early 1968 Christo and Jeanne-Claude proposed to wrap the Museum of Modern Art in New York City as well as show various works inside and outside the museum. This would have been the first of the couple's wrapped public buildings if it were not for MoMa's insurance company. The company warned that coverage would cease immediately were the artists to begin wrapping the building, and thus the project was shelved. MoMA countered by offering the artists an exhibition showcasing the preparatory scale models, photomontages, and drawings created for the project.

$ 150